Categories

Entries are judged at random. Your work is judged on creativity and what you apparently had to work with, not against other entrants in the category. A 2-color and a 4-color brochure in the same category are not compared to each other. A small company is not compared to a Fortune 500 entrant in the same category. There can be multiple winners in a given category

Print Media

 Advertising

1.   Direct Mail Piece
2.   Door Hanger
3.   Flyer
4.   Magazine
5.   Newspaper
6.   Outdoor
7.   Point of Purchase
8.   Trade Show Exhibit
9c. Advertising Campaign ($150)
 (3 of any media or combination)
10. Other _____

 Publications

11. Annual Report
12. Benefits
13. Book
14. Brochure
15. Catalog
16. Corporate Social Responsibility
17. Handbook
18. Magazine
19. Newsletter
20. Program Guide
21. Viewbook
22. Other _____

 Marketing Collateral/Branding

23. Calendar
24. Holiday Card
25. Invitation
26. Media Kit
27. Postcard
28. Poster
29. Specialty Item
30. Newspaper Supplement
31. T-Shirt
32. Other _____

Integrated Marketing
(provide materials and/or explanation if necessary)
(entry fee for categories 33-39 is $150)

33c  Integrated Marketing Materials
34c.  Integrated Marketing Campaign
35c.  Company Branding
36c.  Product Branding
37c.  Internal Campaign
38c.  Event Marketing
39c.  Other _____

 Design

40. Publication Overall
41. Publication Cover
42. Publication Interior
43. Business Card
44. Holiday Card
45. Illustration/Graphic Design
46. Invitation
47. Letterhead
48. Logo
49. Marketing Materials
50. Menu
51. Media Kit
52. Packaging
53. Postcard
54. Poster
55. Other _____

 Photography

56. Advertising
57. Publication
58. People/Portrait
59. Other _____

 Writing

60. Ad Copy
61. Advertorial
62. Brand Journalism
63. Publication Overall
64. Publication Article
65. Publication Column
66. News Release
67. Speech
68. Technical
69. Other _____

Public Relations/Communications

Strategic Programs
(provide materials and/or explanation if necessary)
(entry fee for categories 70 -82 is $150)

70c. Communication Plan
71c. Communication Campaign
72c. Corporate Social Responsibility Program
73c. Crisis Communication Plan
74c. Crisis Communication Response
75c. Community Relations
76c. Employee Relations
77c. Internal Communication Campaign
78c. PR Campaign
79c. Product Launch
80c. Social Marketing Campaign
81c. Special Event
82c. Other _____

 Media Relations

83. Media Response
84. Magazine Placement
85. Newspaper Placement
86. Product Placement
87. Online Placement
88. Radio Placement
89. Television Placement
90c. Publicity Campaign ($150)
91. Other _____

ELECTRONIC/SOCIAL/
INTERACTIVE MEDIA

Website Overall

92. Association
93. Corporation
94. Business to Business
95. Business to Consumer
96. Educational Institution
97. Government
98. Informational
99. Medical
100. Nonprofit
101.Professional Service
102.Small Business
103. Other _____

Internet-Connected Application

104. Intranet
105. Landing Page
106. Microsite
107. Mobile App
108. Mobile Website
109. Other _____

Website Element

110. Animation
111. Display Advertising
112c. E-Learning ($150)
113. Home Page
114. Interactive Capabilities
115c. Games, Contests, Presentations ($150)
116. Podcast
117. Portal
118. Streaming Video
119. Video for the Web
120. Web Based Multi-Media
121. Webcast
122. Web Copy
123. Website Design
124. Other _____

Social Media

125c. Consumer Engagement ($150)
126c. Multiple Program Effort ($150)
127c. Product or Service Branding ($150)
128c. Viral Marketing ($150)
129c. Game or Contest ($150)
130. Blog (Personal)
131. Blog (Corporate/Organizational)
132. Blog Interactivity
133. Blog Design
134. Facebook Site
135. Facebook Site Design
136. Twitter Site
137. Twitter Site Design
138. YouTube Presentation
139. Other _____

E- Communication

140. E-Annual Report
141. E-Card
142. E-Mail Blast
143. E-Mail Communication
144. E-Newsletter
145. E-Zine
146. Other _____

Video

147. Corporate Image
148. Documentary
149. Educational
150. Entertainment
151. Event
152. Government
153. Internal Communication
154. Marketing (Product)
155. Marketing (Service)
156. Medical
157. Nonprofit
158. Public Relations
159. Sales
160. Training
161. Television PSA
162. Television Spot
163. TV Program (Broadcast)
164. TV Program (Cable)
165. Video Script
166. Other _____

Audio

167. Editorial
168. Interview
169. Original Music
170. Podcast
171. Program
172. Radio Program
173. Radio Sports
174. Radio PSA
175. Radio Spot
176. Radio Script
177. Other _____

New Category

178c. Write your own category on entry form ($150)

Pro Bono

In recognition of the spirit of marketing and communication professionals, anyone who enters the Hermes Creative Awards is encouraged to enter their pro bono work without charge. Please fill out the Pro Bono Form.

179. Pro Bono